Luxury Commercial Sales Director

3 weeks ago


Coventry, Coventry, United Kingdom Diageo Full time

About the Role:

Diageo is seeking a highly skilled and experienced Luxury Commercial Sales Manager to join our team in GB. In this role, you will be responsible for driving the internal P&L delivery and external market share growth of the Diageo Luxury portfolio in the region.

Key Responsibilities:

  • Partner with the Diageo Luxury Marketing team to put our brands in the heart of culture by leading activation in outlets, driving talkability and availability.
  • Build and hold senior level relationships with the owners / managers of the key retail groups in your account file.
  • Deliver against the distribution and execution targets each month, quarter and year.
  • Lead a team based in Central England comprised of Key Account Managers, Activation Executives and Customer & Culture Marketing Managers.

Requirements:

  • Leadership commercial experience in Luxury product categories or high-end accounts in the On-trade is preferred.
  • A proven track record of managing multiple influential retail customers and building brand new opportunities.
  • Deep understanding of what is important to influential on trade GB customers and using this insight to drive the creation and execution of a clear and powerful commercial plan.
  • Experience building and activating luxury brands in conjunction with central marketing teams.
  • Robust commercial understanding, P&L literacy - highly developed numerical and analytical skills and ability to derive insight from data.

About Diageo:

Diageo is a world-class leader in beverage alcohol, producing an outstanding collection of over 200 brands and owning the top two largest spirit brands in the world, Johnnie Walker and Smirnoff.

We are an inclusive and diverse company:

Celebrating our inclusive and diverse culture is core to Diageo's purpose of 'celebrating life every day everywhere'. This purpose is inclusive in nature, as it values everybody irrespective of background, disability, religion, gender identity, sexuality or ethnicity.



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