Ecommerce Trading Manager

2 days ago

London, Greater London, United Kingdom Crew Clothing Head Office Full time
About the Role

Crew Clothing Head Office is seeking a highly skilled Ecommerce Trading Manager to join our team. As a key member of our ecommerce team, you will be responsible for supporting the Head of Ecommerce in delivering the online sales plan for Crew Clothing and Ben Sherman UK.

Key Responsibilities
  • Support the Head of Ecommerce in trading and planning for the Crew Clothing and Ben Sherman websites, ensuring all sales targets and KPIs are met.
  • Work closely with buying and merchandising to identify product opportunities and ensure the websites have sufficient stock to deliver KPIs.
  • Provide weekly reporting and commentary to explain performance across both brands vs plan and last year, reporting on key web metrics such as demand sales, average order value, units per order, conversion, and visits to the site.
  • Collaborate with the Digital Marketing Manager and E-Commerce Content Manager to drive the performance of the site and all related KPIs, including demand revenue, orders, conversion, average order value, and returns rates.
  • Support the Head of E-Commerce in increasing international trade for Crew Clothing.
  • Analyze performance across markets and provide recommendations and opportunities for Ben Sherman.
  • Support the Head of Ecommerce in budgeting for the financial year, phasing sales by day and week, reflecting promotional stance and stock position.
  • Support the trading team to ensure the sites reflect the trading calendar activity and are in line with other channels.
  • Oversee the launch process to ensure products are live on time, with quality information and images, and sufficient stock.
  • Analyze returns on a weekly/monthly basis, driving actions and sharing insights with the rest of the team/business.
  • Report and analyze promotional performance and redemptions of new/existing customers.
  • Maintain the visual merchandising of category pages and test sorting rules to ensure pages reflect stock availability, newness, and optimize conversion to drive product/category performance.
  • Work closely with Retail operations and VM team to ensure the customer has a consistent experience in stores and online.
  • Develop productive internal and external relationships to drive understanding of web behaviors and differences, and integrate it as a key channel in the business.
  • Collaborate with the DC and Customer Services team to ensure our product is in the right place at the right time, and that we are meeting customer and concession or marketplace expectations in our delivery and customer service proposition.
Requirements
  • Previous online trading manager experience.
  • Strong commercial acumen.
  • Highly organized with excellent attention to detail.
  • Experience in using Google and Web Platform Analytics.
  • Strong verbal and written communication skills at all levels.
  • Strong team player, able to work flexibly to support the team where required.
  • Ability to translate knowledge and experience into recommendations to add value to the business.
  • Strong written English.

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