Head of CRM
4 weeks ago
Job Title: Head of CRM
Job Summary:
We are seeking a highly skilled Head of CRM to lead our customer relationship management efforts and drive growth in our new and used car retail segments. The ideal candidate will have a proven track record of success in CRM leadership and a deep understanding of the automotive industry.
Key Responsibilities:
- Develop and execute a CRM strategy to nurture prospects and increase conversion rates for new acquisition and retention.
- Lead the CRM team and collaborate with various departments to ideate, create, and launch successful campaigns.
- Analyze and report on CRM activities, focusing on targets that align with business goals.
- Develop strategies to enhance lifetime customer value (LCV) and support business growth.
- Manage all CRM channels and create effective campaign plans for target audiences.
Requirements:
- Proven experience in CRM leadership with a track record of driving growth within the automotive industry.
- Expertise in lifetime customer value, prospect nurturing, lead generation, and eCommerce sales through CRM activities.
- Strong leadership skills with the ability to inspire and motivate a team towards common goals.
- Exceptional problem-solving abilities and a keen eye for detail.
- Proficiency in articulating technical or digital requirements to enhance CRM.
What We Offer:
- A dynamic and forward-thinking team environment.
- Opportunities for professional growth and development.
- A competitive salary and benefits package.
We look forward to welcoming a new Head of CRM to our team.
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