B2B Digital Marketing Lead
4 days ago
We are seeking a highly skilled B2B Digital Marketing Lead to join our team at Elanco, a global leader in animal health. In this role, you will be responsible for using metrics to quantify campaign performance and measurable outcomes to drive best practices and business results.
As a key member of our Customer Engagement Global team, you will work closely with Elanco IT and Sales and Marketing leaders across our top 10 international affiliates to advance our commercial-centric digital vision. Your expertise will enable the governance, process, and technology to drive business results across the organization, delivering results through influencing multiple functions, business units, and change management processes globally.
The ideal candidate will have a proven track record of driving business results and execution in a challenging environment. With excellent written and verbal communication skills in English, you will use data and intuition to make informed decisions and drive impactful engagement messaging at each stage of the buying cycle from acquisition and lead generation to conversion.
Salary: $160,000 - $220,000 per year
Key Responsibilities:- Use metrics to quantify campaign performance and measurable outcomes to drive best practices.
- Drive campaign strategy to align communications across multiple channels.
- Direct impactful engagement messaging at each stage of the buying cycle from acquisition and lead generation to conversion.
- Exposure to technology platforms for content distribution, mobile technologies, digital merchandising, digital design, user experience, digital marketing, and CRM.
- Understanding of how customer behaviors and technology are impacting animal health.
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Digital Marketing Strategist
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Hook, Greater London, United Kingdom Elanco Full timeTransforming Digital Customer Engagement at ElancoThe B2B Digital Marketing Strategist plays a critical role in advancing Elanco's commercial-centric digital vision, enabling the governance, process, and technology to drive business results across the organization.This leader will ensure the execution of the automated processes and adoption of Elanco's...
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Global Animal Health Digital Marketing Director
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Hook, Greater London, United Kingdom Elanco Full timeAt Elanco, a global leader in animal health, our mission is to drive innovation and deliver products and services that prevent and treat diseases in farm animals and pets. We're committed to our vision of 'Food and Companionship Enriching Life' and our approach to sustainability – the Elanco Healthy Purpose – to advance the health of animals, people, the...
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Hook, United Kingdom Elanco Full timeAt Elanco (NYSE: ELAN) – it all starts with animals!As a global leader in animal health, we are dedicated to innovation and delivering products and services to prevent and treat disease in farm animals and pets. We’re driven by our vision of ‘Food and Companionship Enriching Life’ and our approach to sustainability – the Elanco Healthy Purpose –...
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