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Commercial Marketing Lead
2 months ago
We are seeking a highly skilled Commercial Marketing Lead to join our team at Monaco Solicitors (UK). As a key member of our marketing team, you will be responsible for developing and executing our commercial marketing strategy, driving business growth and improving our online presence.
About the Role:The successful candidate will have a proven track record in digital marketing, with a focus on client retention and optimisation. You will be responsible for:
- Developing and executing our commercial marketing strategy, including lead generation, conversion rate optimisation, and customer journey mapping.
- Collaborating with our marketing team to advance search, social, and paid media initiatives.
- Working with our web development team to enhance user experience and conversion rates on our website.
- Managing our marketing team and external suppliers.
- Pioneering new marketing initiatives to drive business growth.
Monaco Solicitors (UK) is a dynamic and rapidly expanding firm at the forefront of both legal technology and traditional employment law advocacy. We are dedicated to making employment law more accessible to employees who are being poorly treated at work.
We do this by leveraging technology to provide tools which will facilitate individuals' access to the legal resources they need to help themselves, and by sharing our extensive employment law knowledge and experience on our website, in plain English.
Our innovations, such as our award-winning Grapple tool, are reshaping how legal services are delivered, as evidenced by our recognition in the Law Society's prestigious Excellence in Technology and Innovation award.
Requirements:To be successful in this role, you will need:
- 5+ years of experience in UK digital marketing, with a focus on client retention and optimisation.
- Expertise in B2C lead generation, data analysis, and reporting.
- Proficiency in conversion rate optimisation, user experience, and customer journey mapping.
- Experience with client CRMs/Databases and customer profiling.
- A track record of delivering measurable growth.
- Highly tech-focused, with the ability to create draft tech specifications and liaise with our developers to deliver innovative software solutions for marketing problems.
We offer a competitive salary, flexible working options, and a dynamic and inclusive work environment. If you are a highly organised, proactive team player who excels in a collaborative commercial environment, we would love to hear from you.