EMEA Licensing Director

1 day ago

London, Greater London, United Kingdom ENGINEERINGUK Full time
About the Role

This position is responsible for leading the Coca-Cola licensing softlines apparel business for the EMEA region. The ideal candidate will have experience in negotiating and executing multi-million-dollar licensing deals direct with managed partners and via specialist licensing agencies in selected European markets.

Responsibilities:
  • Develop and execute regional licensed merchandise strategies using market knowledge (e.g., industry, competitive set, Company needs) and Operating Unit plans to inform recommendations on how to grow the business.
  • Provide leadership, direction, and coaching to a team of agency employees who support the Coca-Cola licensing business across Europe to achieve objectives and improve performance and skills.
  • Develop and negotiate multi-million-dollar contracts, program agreements, and renewals with third parties (e.g., agencies, licensees, and properties) to drive retail sales and marketing value of licensed merchandise.
  • Utilizes data and analysis to identify insights and trends to identify key issues and opportunities for profitable business growth.
  • Build and manage long-term relationships with agencies, licensees, and retailers.
Requirements

• Strong presenting, persuading, and negotiating skills.

• Exceptional collaboration and relationship-building skills in international markets.

• Strong communication skills (written, oral, and presentation).

• Ability to thrive in a team environment and matrix organization.

• Above average analytical skills, strong systematic, and numeric capability.

• Highly result-oriented and able to work in a fast-paced environment.

• Experience of managing a multi-territory P&L.

Estimated Salary: £80,000 - £120,000 per annum.

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