Senior Marketing Campaigns Lead
3 weeks ago
Senior Campaigns Manager Role
At FE fundinfo, we're seeking a highly skilled Senior Campaigns Manager to lead our innovative marketing campaigns. As a key member of our team, you'll be responsible for shaping and executing multi-channel marketing campaigns that drive engagement and demand in a dynamic, global company.
Key Responsibilities:
- Align campaigns with strategic company objectives and market trends to achieve new revenue and growth targets.
- Generate awareness and engagement across the buying journey through well-defined integrated campaigns.
- Partner with marketing counterparts and cross-functional stakeholders on strategic input into planning, content requirements, and timelines.
- Take ownership of budgeting, tracking, and daily delivery of acquisition targets across all GTM products while ensuring profitability.
- Execute campaigns across the full marketing mix, including content syndication, paid search/social, webinars, online/offline events, and email.
- Align with event marketing to drive pre- and post-event planning to optimize campaign lead generation from events.
Requirements:
- 7+ years of hands-on B2B multi-touch multi-channel campaigns experience.
- Experience in generating pipeline through demand-generation programs.
- Data-driven with a commercial mindset to drive multiple campaigns at once.
- Experience working in a metrics-driven culture to measure tactic and channel impacts.
- Ability to manage multiple projects with intertwining deadlines while staying focused on the details.
- Experience managing marketing automation platforms (Salesforce and Hubspot).
About FE fundinfo:
FE fundinfo is a leading investment management technology and data company connecting asset managers to distributors in the UK, Europe, and Asia Pacific. We're proud of our vast, diverse, and highly skilled team, who help make our industry Better Connected and Better Informed.
What We Offer:
- 25 days of annual leave with the option to buy an extra 5 days each year.
- Benefit from enhanced paternity, maternity, and shared parental leave.
- Secure your future with our pension scheme.
- Advance your career with sponsored learning and development, including formal qualifications.
- Comprehensive health coverage to keep you and your family protected.
- Stay fit with discounted gym memberships.
- Take advantage of the Bike to Work scheme for eco-friendly commuting.
- Keep your eyes sharp with eye care and flu jab services.
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