Marketing Campaign Lead

4 weeks ago

London, Greater London, United Kingdom IQ Talent Solutions Full time

Campaign Manager Job Description

IQ Talent Solutions is seeking a skilled Campaign Manager to join our team. As a Campaign Manager, you will be responsible for designing, leading, and delivering effective campaign content strategies to position our client's product on the market while driving sales, retention, leads, and positive customer behavior across the EMEA region.

Key Responsibilities:

  • Develop and implement content strategies for pan-EMEA marketing campaigns that align to business objectives.
  • Conduct research into preferences and behavior in the context of content consumption across target audience groups to develop a campaign content strategy based on buyer intent.
  • Work with Digital and Demand teams to enhance our client's online presence through SEO-optimized content to boost authority, rankings, web traffic, and leads.

Requirements:

  • Proven experience in a dedicated B2B marketing campaign role.
  • Exceptional written and verbal English communication skills. Excellent attention to detail, proofreading, and copywriting skills (brand voice, style, grammar).
  • Clear commercial understanding of the connection between business strategy and go-to-market.
  • Expertise in content creation across key functional areas (demand marketing, sales enablement, customer engagement, brand, and reputation).
  • Ability to digest and articulate complex concepts for targeted communication throughout the buyer-customer journey – intuitively understanding what an audience needs to know and how they want to consume it.
  • Agile, adaptable, and proactive individual with a structured work style and capacity to deliver in a fast-paced environment.
  • Strong project management and organizational skills; ability to multitask, prioritize, and meet deadlines.
  • Demonstrated ability to quickly learn and apply new business domain knowledge to content creation.
  • Positive team player with good stakeholder management and consensus-building skills – ability to collaborate with cross-functional teams effectively.
  • Technical understanding of digital platforms, including content management systems.
  • Related experience (e.g., content marketing, campaigns, and communications).

What We Offer:

  • Competitive basic salary
  • Annual bonus
  • Hybrid working
  • Industry-leading benefits
  • Opportunity to add a leading, global brand to your portfolio

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