Paid Media

3 weeks ago


London, Greater London, United Kingdom Argus Media Full time
About the Role

The Paid Media & SEO Manager will be responsible for developing and executing paid media and SEO strategies to drive digital growth for Argus Media, a leading global energy company. This role will collaborate with the marketing team to conceive and execute campaigns and projects for SEO, social, and paid media channels.

Key Responsibilities

• Own multiple tactical Paid Media Campaigns and SEO projects that will have a significant positive impact on our business's digital footprint, driving quality leads and increase web traffic.
• Partner with all parts of the marketing team, including the Marketing Operations Data and Automation team, Product, Regional, ABM, Copywriting, and Design teams to conceive and execute Paid Media and SEO initiatives to acquire more clients.
• Lead the execution of campaigns and projects for our SEO, social, and paid media channels.
• Develop and execute paid media and SEO strategies to drive digital growth.

Requirements

• 3 - 4 years in marketing experience with at least 2 years of dedicated experience in Social, Paid Media and SEO.
• Strong verbal and written communication skills to drive and articulate digital marketing activity internally and externally, with laser focus and attention to detail for messaging and branding elements.
• Metrics-driven with the ability to translate complex data from multiple inputs into actionable insights.
• Paid media experience in but not limited to Google AdWords, LinkedIn Campaign Manager, Meta Business Manager, and Twitter for Business, deploying, optimising, maintaining and tracking performance of campaigns.
• Experience in curating social media strategies and managing the delivery of these.
• Experience but not essential, with marketing automation platforms such as Marketo and complex CMS platforms such as Sitecore.
• Able to navigate a complex environment involving stakeholders in various business functions and across various locations globally.
• Ability to manage and prioritise stakeholder requirements and ensuring these align Argus Media's business requirements marketing objectives.

What We Offer

• Competitive salary and company bonus scheme.
• Group pension scheme.
• Group healthcare and life assurance scheme.
• Flexible working environment.
• 25 days holiday with annual increase up to 30 days.
• Subsidised gym membership.
• Season ticket travel loans.
• Cycle to work scheme.
• Workplace Nursery Scheme.
• Extensive internal and external training.

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