Senior Marketing Officer

2 weeks ago


London, Greater London, United Kingdom Amazon EU SARL (UK Branch) - D67 Full time

About Amazon EU SARL (UK Branch) - D67

We're a rapidly expanding $35 billion global business, innovating and disrupting the status quo in the B2B space. At the intersection of tech & retail, we're developing purchasing and procurement solutions to reimagine buying for businesses and organizations of all sizes and industries.

Senior Field Marketing Manager

As a Senior Field Marketing Manager, you'll partner closely with Sales and cross-functional Marketing teams to deliver local acquisition and engagement tactics, including content, industry events, content syndication, webinars, and other tactics.

Key Responsibilities

  • Develop a marketing strategy to reach and engage c-suite and senior decision makers through bespoke, 1-to-1, and 1-to-few initiatives.
  • Own planning and production for bespoke marketing channels like webinars, direct mail, sponsorships across trade and association publications, etc.
  • Manage relationships with internal Marketing, Sales, Sales Enablement, and Product stakeholders, as well as external media agencies and partners.
  • Drive robust and detailed measurement and reporting processes.

What You'll Do

As a Senior Field Marketing Manager, you'll be the conduit between Sales and broader Marketing teams. You'll dive deep with Sales to understand key business priorities and work hand-in-hand with digital, content, and channel marketing teams to create and execute an integrated marketing plan that supports those priorities.

BASIC QUALIFICATIONS

  • Experience with Excel or Tableau (data manipulation, macros, charts, and pivot tables).
  • Experience building, executing, and scaling cross-functional marketing programs.
  • Experience communicating results to senior leadership.
  • Experience using Microsoft Excel to manipulate and analyze data.
  • Experience in marketing or marketing research.
  • Experience using data and metrics to measure impact and determine improvements.
  • Experience presenting metrics and progress to goal to senior leadership.

PREFERRED QUALIFICATIONS

  • Experience creating and executing integrated marketing lead generation campaigns using tactics that include live or virtual events, webinars, email, lead nurture programs, and CRM/sales insights.
  • Experience with Salesforce and Tableau.


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