CRM Executive

4 weeks ago


Hereford, Herefordshire, United Kingdom MandM Direct Full time

About The Role

Career Opportunity

MandM Direct is seeking a talented CRM Executive to join our growing team. As a key member of our CRM team, you will play a crucial role in driving customer performance through data-driven marketing strategies.

Key Responsibilities

  • Develop and execute email campaigns that drive customer engagement and loyalty
  • Collaborate with the Senior CRM Executive and CRM Manager to build and implement customer communication strategies
  • Utilize data and analytics to identify opportunities for personalization and segmentation
  • Launch and optimize customer journeys across multiple channels, including email, SMS, and web push notifications
  • Work closely with external teams to stay up-to-date on market trends and incorporate learnings into our marketing campaigns
  • Provide daily reporting and analysis of CRM channel performance

About You

Requirements

  • Proven experience in marketing, preferably with a focus on CRM and email marketing
  • Strong analytical and problem-solving skills, with the ability to work under pressure and meet deadlines
  • Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams
  • Basic understanding of HTML and experience with ESP/CDP/CDXP and/or other reporting tools is a plus

What We Offer

As a CRM Executive at MandM Direct, you will have the opportunity to work with a talented team of professionals, develop your skills and expertise, and contribute to the success of our business. We offer a competitive salary, company bonus, career growth opportunities, and a range of benefits, including staff discounts, company pension, and generous holiday allowance.


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