Senior Digital Marketing Analytics Leader
2 days ago
We are seeking a Senior Digital Marketing Analytics Leader to join our team at Michael Page Technology, a leading UK financial services company. This is an excellent opportunity to enhance customer and marketing analytics capabilities.
About the Role
This position offers a highly flexible hybrid/remote working environment, allowing you to maintain a healthy work-life balance while contributing to the growth of our organization.
Main Responsibilities
- Analyse live and historical data to provide actionable insights and recommendations for optimal performance and budget allocation across multiple channels.
- Conduct detailed analysis and trend reporting to identify patterns and insights that inform long-term business strategies.
- Daily/Weekly/Monthly reporting on market trends, customer behavior, and campaign performance.
- Track key performance indicators (KPIs) related to customer engagement and satisfaction, providing valuable insights to drive improvements.
- Develop strong presentation skills to effectively communicate complex data insights to stakeholders.
Requirements
- Essential: Experience in the Financial Services Industry and proficiency in Excel and SQL.
- Desirable: Experience using Salesforce and data visualization tools like Power BI or Tableau, as well as a degree in a relevant subject such as Business, Mathematics, Economics, or similar.
Benefits and Opportunities
This role provides a unique chance to influence and enhance marketing insight & analytics strategy, shaping the future of our organization. As a valued member of our team, you will have access to comprehensive training and development opportunities to help you grow professionally and personally.
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