Senior Digital Product Specialist

19 hours ago


Redditch, Worcestershire, United Kingdom Halfords Full time
About the Role

We are seeking a skilled Digital Merchandiser to join our team at Halfords. As a key member of our Digital Merchandising team, you will play a vital role in driving sales and enhancing the customer experience on our e-commerce platform.

In this dynamic and fast-paced environment, you will work collaboratively with various teams, including Customer, Marketing, Optimisation, and CRO teams, to ensure retail products are set up with accurate attribution, images, and copy. Your expertise in online merchandising and analytical skills will help drive optimal results.

Your responsibilities will include:

  • Working closely with Buyers, Product teams, and eCommerce teams to improve the customer journey and user experience through analysis and data insights.
  • Implementing changes based on customer and competitive insights, brand strategy, and eCommerce goals.
  • Collaborating with cross-functional teams to drive optimal conversion, sales, and customer satisfaction.

You will be responsible for merchandising specialist retail categories across halfords.com, ensuring they are live with the correct images, content, copy, and accurate attribution. The role will also support range set up and end-to-end journey optimisations, promotions, while working hand in hand with category and marketing teams.

The ideal candidate will have strong knowledge of online merchandising, excellent communication and organisational skills, and the ability to meet deadlines independently. You will be passionate about digital and customer-centric, with a keen eye for detail.

We offer a competitive salary of £45,000 - £55,000 per annum, depending on experience, as well as opportunities for career growth and professional development in a dynamic and supportive environment.



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