Data Analyst

1 week ago

Bracknell, Bracknell Forest, United Kingdom The Citation Group Full time
Job Title: Data & Information Analyst (hybrid)

We are seeking a skilled Data & Information Analyst to join our Impact division at The Citation Group. As a key member of our team, you will play a vital role in driving our campaign activity to maximize reach and revenue.

Key Responsibilities:
  • Provide ongoing analysis of inbound and outbound performance, identifying key trends and potential risks.
  • Adapt approach across multiple market-leading brands, ensuring data integrity and quality.
  • Effectively communicate performance metrics to stakeholders, highlighting areas for improvement.
  • Develop and analyze campaign performance, applying normalization methodologies to remove results bias.
  • Collaborate with Customer Marketing Managers to create data flows and selections for campaigns, ensuring QA and data integrity.
Requirements:
  • Working knowledge of Microsoft Office products, specifically MS Excel.
  • Excellent analytical skills to collect, measure, organize, and analyze data.
  • Ability to build reports and dashboards.
  • Willingness to travel.
What We Offer:
  • 25 days of holiday, plus bank holidays.
  • Extra weeks of holiday for special occasions.
  • Private healthcare cash plan for peace of mind.

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