Brand and Marketing Strategist

5 days ago


Bournemouth, Bournemouth, United Kingdom The Advocate Group Full time

Job Summary:

We are seeking a highly skilled and experienced professional to join our team as a Brand and Marketing Lead. As a key member of our marketing team, you will be responsible for developing and executing strategic marketing initiatives that drive business growth and enhance the shopper experience.

Key Responsibilities:

  • Create and implement innovative marketing strategies that elevate brand visibility and drive sales across multiple channels.
  • Oversee the development and execution of multi-channel campaigns, including digital, in-store, promotions, and events.
  • Use data and analytics to measure campaign success and refine strategies for better ROI.
  • Mentor and manage a direct report, fostering a high-performance culture.
  • Collaborate with cross-functional teams to ensure alignment and effective execution of marketing initiatives.

Requirements:

  • Proven experience in marketing and retail, with a strong understanding of shopper behavior and market trends.
  • Strong analytical skills and a data-driven mindset.
  • Excellent relationship-building and negotiation skills.
  • Creative, strategic thinker with a passion for innovation.

About The Advocate Group:

The Advocate Group is a leading recruitment partner to the FMCG and consumer product sectors. We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their background or experience.



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