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Marketing Strategist
2 months ago
Company Overview
The Advocate Group is a leading recruitment partner to the FMCG and consumer product sectors, dedicated to connecting talented professionals with exciting opportunities.
Job Summary
We are seeking a highly skilled Retail Marketing Manager to join our team. As a key member of our marketing department, you will be responsible for developing and executing strategic shopper marketing initiatives that drive brand visibility and sales across UK & Irish markets.
Key Responsibilities
- Develop and Implement Retail Marketing Strategies
- Create innovative retail media and shopper marketing campaigns to elevate brand awareness and drive sales.
- Oversee multi-channel campaigns, including digital, in-store, promotions, and events.
- Manage Retail Partnerships
- Build and maintain strong relationships with key retail partners and media agencies.
- Measure and Optimize Campaigns
- Use data to measure campaign success and refine strategies for better ROI.
- Team Leadership
- Mentor and manage a direct report, fostering a high-performance culture.
About You
We are looking for a creative, strategic thinker with a passion for innovation and a proven track record in retail marketing. You will have:
Strong analytical skills and a data-driven mindset.Excellent relationship-building and negotiation skills.Experience in budget management and team leadership.What We Offer
The Advocate Group offers a dynamic and supportive work environment, with opportunities for professional growth and development. If you are a motivated and results-driven individual who is passionate about retail marketing, we encourage you to apply for this exciting opportunity.