Shop Acquisition Manager

4 days ago


London, Greater London, United Kingdom TikTok Full time
About the Role

TikTok is a leading destination for short-form mobile video, with global offices across the world. Our Home & Electronics cluster team manages businesses within the broader electronics, home & living categories.

We are seeking an experienced Acquisition Manager to join our team in London. As a key member of our team, you will be responsible for designing and implementing strategies to acquire and grow emerging merchants in the Home & Electronics cluster.

Key Responsibilities
  • Develop and execute acquisition strategies for mid-long tail Home & Electronics cluster
  • Design partnership models with third-party partners, including ecommerce partners, industry associations, and marketing solution providers
  • Identify incentives to encourage merchants to join TikTok Shop
  • Transform acquisition strategies into actionable plans
  • Monitor, analyze, and optimize merchant and merchandise acquisition efforts
Requirements
  • Profound understanding of ecommerce acquisition strategy, Home & Electronics industries, or UK ecommerce landscape
  • Analytical, data-driven, and structured thinking with a goal-oriented approach
  • 4+ years of experience in ecommerce operations or ecommerce strategy


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