Marketing Manager

5 days ago


St Albans, Hertfordshire, United Kingdom Tarsh & Partners Marketing Recruitment Full time

Marketing Manager, FMCG

£50k-£55k + bonus

Agile working

Job ref: TP885685

Our client is a dynamic, fast-growing company focused on healthier food options. There is now a rare opportunity to join the marketing team as Marketing Manager, where you will have marketing management, communications, and brand activation responsibility for one entire brand. As Marketing Manager, you will also have specific areas of responsibility as outlined below:
  • Closely monitor brand performance. Set clear KPIs and objectives.
  • Create annual brand plans and input into long-term marketing strategy.
  • Lead new product development (NPD) and existing product development (EPD).
  • Lead packaging development.
  • Create and maintain relationships with agencies and media partners.
  • Identify and unlock shopper marketing opportunities to drive brand performance in-store.
  • Work closely and support sales colleagues across the grocery channel.

Experience required for the role:

  • Proven FMCG marketing experience to Marketing Manager level.
  • Firm knowledge of the UK grocery channel.
  • Ability to build rapport and relationships quickly.
  • Ability to excite and influence others with enthusiasm.
  • Excellent project management skills.
  • Solid commercial and data analysis skills.
  • Experience delivering NPD/EPD and packaging.

This is a fantastic opportunity to join a forward-thinking company and take on a key role in driving brand success.


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