Senior Sales Executive

2 days ago

London, Greater London, United Kingdom The Advocate Group Full time
Job Description

We are seeking a Senior Sales Executive to join our team as a Key Account Manager for On-Trade HALO accounts in Central London.

The ideal candidate will have at least 2-3 years of sales/commercial experience, with a focus on On-Trade account management, and strong proficiency in accurate forecasting and keen attention to detail.

The salary for this role is up to £55,000 + travel allowance + bonus.

About the Role

This role offers the opportunity to enhance your commercial experience while supporting growth across premium London accounts, including luxury hotel bars, Michelin-starred restaurants, and top cocktail bars.

As a Senior Sales Executive, you will represent our brands to key On-Trade customers in London, using your expertise to foster long-term relationships that align with both brand and commercial goals.

Responsibilities
  • Lead the execution of the commercial strategy for London halo customers.
  • Take ownership of pricing and profitability goals for the market, working closely with commercial marketing to align with long-term brand and business objectives.
  • Drive regular business performance reviews and forecasting, analysing key drivers of market results such as depletions, stock levels, brand activities, and competitor actions, while sharing best practices across teams.
  • Own the P&L for London halo customers, ensuring financial targets are met.
  • Foster strong, mutually beneficial relationships with distributors and build close, collaborative partnerships with internal teams, particularly commercial marketing and finance.
  • Promote compliance and professionalism, staying well-informed of relevant laws, regulations, and policies, and confidently leading during crisis management situations.
  • Achieve annual RSVP3 goals (Range, Space, Visibility, Price, Promotion & Persuasion) at the account and store levels.
  • Take a value-added approach to sales, demonstrating strong problem-solving capabilities to address challenges and drive success.
About Us

The Advocate Group is a leading recruitment partner, based in the UK, to the FMCG and consumer product sectors. We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, or age.

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