Employer Brand Manager

4 weeks ago

Reading, Reading, United Kingdom AJ Bell Full time
About the Role

We are seeking an experienced Employer Brand Manager to join our team at AJ Bell. As an Employer Brand Manager, you will be responsible for promoting and developing our employer brand presence, reflecting the working life at AJ Bell and aligning with our brand strategy.

You will work collaboratively with departments across AJ Bell to shape the way AJ Bell is viewed by prospective and existing employees. This role will oversee the creation and execution of our employee events calendar.

Key Responsibilities
  • Lead the design, development, and execution of our employer brand strategy to support our overall employee value proposition (EVP).
  • Generate captivating content across various platforms, including social media, videos, employee blogs, and internal communications.
  • Monitor and analyse employer brand performance across various channels and make recommendations accordingly.
  • Provide reporting to track KPIs and relevant metrics for employer brand performance.
  • Monitor industry trends and competitor activity to identify opportunities for innovation and improvement in our brand efforts.
  • Work in collaboration with the wider HR and Recruitment team to ensure our employer brand supports their activities, such as recruitment events and promotion of new employee benefits.
  • Manage the day-to-day running of our Glassdoor and Indeed accounts in partnership with the Senior HR Manager and Recruitment Manager.
  • Ensure content generated is within our corporate brand guidelines.
Employee Events
  • Develop, manage, and implement our annual events strategy to maximise employee engagement and returns.
  • Collaborate with key stakeholders to plan, manage, and execute internal events.
  • Deliver all staff events within budget and in a cost-effective way, ensuring they are inclusive and accessible to all.
  • Identify suitable venues for staff events, negotiate and facilitate contracts with venues and vendors to maximise value across all internal events.
  • Manage and oversee events on the day, including directing event set-up, ensuring all facilities and equipment are in place, welcoming guests, organising vendors, and ensuring events run to schedule.
  • Identify areas for improvement, including process and cost efficiencies, to maximise employee engagement with events and employer brand.
About You

You could be an experienced employer brand manager ready to take on new challenges or someone eager to step into management for the first time.

  • Strategic marketing experience
  • Event planning skills
  • Reporting and data analysis experience
  • Excellent organisational skills
  • Effective time management
  • Attention to detail
  • Communication and media planning
  • Calm under pressure
  • Shows initiative
  • Highly flexible
  • Relationship management
  • Stakeholder management
  • Negotiation and influencing
  • Project management
  • Budget and cost tracking
About Us

AJ Bell is one of the fastest-growing investment platform businesses in the UK, offering an award-winning range of solutions that cater for everyone, from professional financial advisers to DIY investors with little to no experience. We have over 542,000 customers using our award-winning platform propositions to manage assets totalling more than £86.5 billion. Our customers trust us with their investments, and by continuously striving to make investing easier, we aim to help even more people take control of their financial futures.

Having listed on the Main Market of the London Stock Exchange in December 2018, AJ Bell is now a FTSE 250 company. Headquartered in Manchester with offices in central London and Bristol, we now have over 1,450 employees and have been named one of the UK's 'Best 100 Companies to Work For' for six consecutive years.

At AJ Bell, you can expect a friendly working environment with a strong sense of teamwork. We have a great sense of pride in what we do, and this is reflected in our guiding principles.

We offer a range of benefits, including a starting salary up to £50,000, starting holiday entitlement of 27 days, increasing up to 31 days with length of service, and a choice of pension schemes with matched contributions up to 8%.

We are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and all employees are empowered to bring their whole self to work.

We do not discriminate on the basis of race, sex, gender identity, sexual orientation, age, pregnancy, religion, physical and mental disability, marital status, and any other characteristics protected by the Equality Act 2010. All decisions to hire are based on qualifications, merit, and business need.

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