Strategic Brand Elevation Manager
4 days ago
At Frasers Group, we are rethinking retail and seeking a dynamic Marketing Manager to spearhead our brand elevation efforts.
With at least 5 years of marketing experience, you will craft and execute strategies to elevate our brand presence in the market. Your expertise will ensure brand consistency across all marketing channels and drive business growth through creative and effective marketing initiatives.
As a key member of our team, you will develop and implement comprehensive route-to-market plans for new product launches, including market research, segmentation, and targeted marketing campaigns.
You will oversee the management and enhancement of our company website, ensuring it serves as a leading resource for product information, e-commerce, and brand storytelling.
Leveraging digital platforms, you will maximise reach and engagement by managing social media content, email campaigns, SEO/SEM, and online advertising to drive traffic and sales.
You will work closely with cross-functional teams and external partners to align marketing strategies with overall business goals. Collaborating with product development and sales teams, you will ensure successful product positioning and launches.
In this role, you will monitor, analyse, and report on the performance of marketing campaigns and the website, utilising data to refine and optimise strategies.
We offer a competitive salary range of £60,000 - £80,000 per annum, depending on experience, to attract top talent to our team.
If you have a strong passion for sports and a desire to elevate your career in a fast-paced and innovative environment, please apply for this exciting opportunity.
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