Marketing Programme Manager

4 weeks ago


Bradford, Bradford, United Kingdom FGH (Freemans Grattan Holdings) Full time

About the role

We are seeking a skilled Marketing Programme Manager to develop and execute an efficient and effective marketing programme for homes and electricals at FGH (Freemans Grattan Holdings).

Key Responsibilities

  • Lead the development of homes and electricals marketing plans
  • Manage the marketing calendar, including briefing promotions and product campaigns to the wider marketing team
  • Support the creation of creative briefs and content production in line with Marketing plans and primary campaigns
  • Manage weekly product, content & brand cross-functional meetings
  • Oversee Jan/Feb and July/August campaign moments
  • Lead media partnerships for campaigns team
  • Drive Home category performance & market share ensuring plans deliver on homes numbers
  • Seek to make Freemans famous in Home via compelling storytelling
  • Deliver co-funded marketing activity in Homes & Electricals
  • Manage budgets for campaigns
  • Ensure good outcomes for customers at all times
  • Comply with all applicable UK and local regulations, Company Policies and FCA Conduct Rules
  • Demonstrate behaviours in line with our Company values
  • Take reasonable care for the health and safety of yourself and other persons who may be affected by acts and omissions at work

About you

  • High level of drive and motivation
  • Ability to work under pressure to tight deadlines with high levels of accuracy
  • Strong written and verbal communication skills
  • Ability to work individually or as part of a team
  • Strong people management skills and experience
  • Passion for retail, particularly fashion & home
  • Commercially savvy and able to identify commercial opportunities
  • Able to commute to Bradford city centre


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