Marketing Communications Executive
4 hours ago
As a Marketing Communications Executive at Hutchison Technologies Ltd., you will be responsible for establishing and enhancing the company's digital brand credibility and awareness to expand our reach with prospects and customers.
You will execute the Marketing strategy and digital campaigns across all relevant channels, including website traffic optimisation, email marketing, social media management, Google Ads, SEO, content marketing, and event support.
Main duties include:
- Increase audience size, engagement and content distribution to promote lead generation, through impactful management of social media platforms across our brands.
- Increase brand awareness through the targeted management of activities within approved budgets.
- Increase website traffic through active website management including updates, email campaigns, and other digitally themed marketing activities.
- Contribute to and deliver the marketing strategy for digital activities that support departmental objectives and aims to increase company revenue.
- Content creation to increase the company's products' search rankings through case studies, blogs, and thought leadership articles, as well as to develop content for our social channels, website and printed materials for events.
- Create and produce digital content, including video and photography, to enhance brand presence across various platforms, such as social media, the company website, and promotional materials.
- Organise and participate in both in-person and online events.
- Maintain clear lines of communication with internal sales, projects, and tech development departments to identify exciting new projects that we can maximise for our marketing activities.
- Carry out weekly and monthly social reporting and analysis, using these to support a continuous improvement in the quality and performance of our digital activities.
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