Head of Marketing Expert
3 weeks ago
The estimated salary for this position is £85,000 - £95,000 per annum.
This exciting opportunity is available with Marketing Talent | Marketing Recruitment Experts, a leading marketing recruitment agency. As the Head of Marketing Expert, you will play a crucial role in driving the company's marketing strategy and vision forward. The successful candidate will have at least 6 years' commercial experience in overseeing marketing campaigns for global B2B events and publishing, subscription products, and team management experience. This is a hybrid role with 3 days in Central London office per week.
You will lead a small marketing team and develop a strong understanding of data segmentation and segmented campaigns. Experience working with sales/business development functions, senior stakeholders, and analytics tools is essential. Additionally, you should be IT literate and have advanced Excel skills. The ideal candidate will have a track record of revenue growth and strong project management skills.
Main responsibilities include:
- Developing and executing the annual global marketing strategy to drive growth across all product categories.
- Serving as the primary liaison for senior management on marketing initiatives and projects.
- Leading data acquisition efforts and collaborating with data and campaign teams to optimise data spend and maximise ROI.
- Managing a team of three marketers, supporting the execution of campaigns for marketing managers.
This is an exciting opportunity to join a fast-growing B2B publishing and market intelligence business as a Head of Marketing for a 12-15 Month Maternity Leave contract.
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