Senior Marketing Manager

12 hours ago


London, Greater London, United Kingdom Marketing Talent | Marketing Recruitment Experts Full time
Job Description
The Head of Marketing role at Marketing Talent | Marketing Recruitment Experts involves developing and executing the marketing strategy to drive revenue growth and market penetration. You will lead a team of four marketers, collaborate with business stakeholders, and manage marketing budgets. The ideal candidate will have significant experience in B2B publishing or intelligence / data subscription products with a track record of revenue growth.

**Main Responsibilities:**
  • Define audience segments to ensure that product positioning and value propositions resonate effectively.
  • Oversee the management and activation of subscription programs to stimulate and capture demand.
  • Work with senior team members to establish criteria for what qualifies as a marketing-sourced lead for subscriptions.
Estimated salary: £100,000 - £150,000 per annum.

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