Chief Media Strategist

3 weeks ago


Leicester, Leicester, United Kingdom Forward Role Full time
### Job Description

#### Key Responsibilities:

* Develop and lead the operational management of all digital media activities
* Drive profitable sales through media activations
* Implement strategy for digital advertising
* Create and optimize media campaigns for performance media
* Utilize customer data to personalize campaigns
* Analyze and optimize advertising creative
* Lead cross-channel reporting to inform stakeholders
* Highlight opportunities for growth while maintaining profitability
* Manage relationships with media agencies and key partners
* Stay up-to-date with the latest innovations in digital media

#### Requirements:

* Experience in managing large and complex paid search/social campaigns
* Ability to think strategically across all channels
* Strong working knowledge of ad platforms
* Ability to analyze insights and translate them into recommendations
* Strong relationship-building skills

#### About Forward Role

Forward Role is a leading marketing, digital, analytics, IT, and design recruitment agency.

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