Senior Shopper Marketing Manager

1 week ago


Liverpool, Liverpool, United Kingdom Princes Limited Full time
Job Title: Senior Shopper Marketing Manager

Princes Limited is seeking a highly skilled Senior Shopper Marketing Manager to lead our shopper marketing planning and activation efforts across our brands. As a key member of our commercial team, you will be responsible for translating brand strategy and campaigns into tailored shopper activation and plans.

Key Responsibilities:
  • Develop and execute shopper marketing plans based on shopper mission, channel, and shopper insight.
  • Manage shopper messaging basics, including SRP and brand activation.
  • Develop customer sell stories and clear understanding of channels and environments.
  • Agree implementation directly with customers and evaluate activity.
  • Lead product sampling requirements and develop a ROI mindset.
Requirements:
  • Strong experience in shopper marketing planning and activation.
  • Good knowledge of digital, social, and e-commerce platforms.
  • Proven team leadership and collaboration skills.
  • Graduate calibre with shopper and/or digital bias.

As a Senior Shopper Marketing Manager at Princes Limited, you will have the opportunity to work with a talented team and contribute to the success of our brands. If you are a motivated and experienced professional looking for a new challenge, we encourage you to apply for this exciting role.



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