Senior Shopper Marketing Manager

8 hours ago


Liverpool, Liverpool, United Kingdom Princes Limited Full time
Job Title: Senior Shopper Marketing Manager

Princes Limited is seeking a highly skilled Senior Shopper Marketing Manager to lead all shopper marketing planning and activation across Princes Brands.

Key Responsibilities:
  • Develop and execute shopper marketing calendars on a rolling 12-18 month basis, based on behaviour change and brand/customer needs.
  • Manage shopper messaging basics, including SRP and brand activation.
  • Develop customer sell stories and support in the creation of customer growth plans.
  • Collaborate closely with brand marketing, category, and sales teams to execute shopper marketing calendars.
  • Improve and measure brand performance through shopper plans.
Requirements:
  • Strong experience in shopper marketing planning and activation.
  • Good knowledge of digital, social, and e-commerce platforms.
  • Proven team leadership and collaboration skills.
  • Graduate calibre with shopper and/or digital bias.

As a Senior Shopper Marketing Manager at Princes Limited, you will have the opportunity to work with a talented team to drive business growth and deliver exceptional shopper experiences.



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