On Trade Account Manager

1 day ago


Brighton, Brighton and Hove, United Kingdom Global Brands Ltd Full time
About the Company

Global Brands Ltd is a leading independent drinks brand development business that owns, markets, and distributes an enviable collection of products across the RTD/RTS, spirits, soft drinks, and beer categories. We've developed some of the best-performing brands in the market place, such as VK, HOOCH, and Franklin & Sons.

Our recipe for success involves spotting market trends early, knowing our customers' business goals and needs, and having expert buying, marketing, and sales teams. We're more than just beverages; we're curators of experiences that enhance moments and forge connections. Our extensive range of brands, known and loved by many, is a testament to our commitment to quality, innovation, and excellence in the drinks sector.

Key responsibilities of the Business Development Executive role include:
  • Identifying and pursuing new business opportunities within the on-trade sector, expanding distribution and increasing product listings.
  • Implementing and executing the sales strategy for the on-trade channel, aligning with the company's overall objectives.
  • Acting as a brand ambassador, promoting Global Brands Limited's portfolio of products and ensuring brand visibility in key accounts.
  • Leading negotiations with accounts to secure favourable terms and conditions, including pricing, promotions, and placement.
  • Achieving or exceeding targets for the assigned territory, regularly reporting on performance and adjusting strategies as needed.
  • Developing and maintaining strong relationships with our customer base to protect what we have, drive sales, and ensure long-term partnerships.
  • Providing exceptional customer service to accounts, resolving any issues promptly and effectively.
  • Working closely with other departments, including customer marketing, brand, and finance, to ensure alignment and support for accounts.
  • Maintaining accurate and up-to-date records of all customer interactions and sales activities in the CRM system.
  • Analysing client data to identify trends and opportunities for upselling or cross-selling.

What We Offer

We provide a competitive salary (£55,000 - £70,000 per annum), performance-based annual bonus, company car or car allowance, enrolment into our health & wellbeing scheme, 25 days holiday, pension, opportunities for career progression within the business, and access to our in-house Global Academy.
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