Digital Media Specialist

2 weeks ago

Walsall, Walsall, United Kingdom Green Shoots Recruitment Full time
Social Media Officer Walsall £24 – 25K

Green Shoots Recruitment Ltd is seeking a skilled Social Media Officer to maintain and develop the company's social media presence. The ideal candidate will contribute to the development, planning, and execution of social media content, converting marketing objectives into actionable content plans.

The Social Media Officer will be responsible for drafting, scheduling, and creating accompanying assets for all social media posts shared by the company. They will continuously measure the performance of existing activities, identifying areas of opportunity and staying up-to-date with new tools, ideas, and channels.

Key Responsibilities:

  1. Developing social media strategies to increase brand awareness and customer engagement.
  2. Creating captivating content for social media sites, including writing blogs, articles, posts, and multimedia content.
  3. Staying current with the latest social media trends and digital technologies.
  4. Developing and overseeing competitions and campaigns to draw attention to the brand.
  5. Setting measurable goals for campaigns, measuring, and showing the Return on Investment (ROI).
  6. Monitoring and responding to customer feedback, comments, and social media posts.
Social Media Officer Skills required:
  1. A strong interest and passion for social media.
  2. 2-3 years of experience in a similar or relevant role.
  3. Good attention to detail and accuracy.
  4. In-depth understanding of social media tools and engagement metrics.
  5. Experience planning the technical and strategic elements of social campaigns.
  6. Excellent written and verbal communication skills.
  7. Self-motivated with ability to work independently, prioritizing tasks to meet deadlines.
  8. Quick learner and able to structure thoughts and process information logically.
  9. 2+ years' experience using Facebook Ads Manager, TikTok, and Instagram is a must.

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