Loyalty Marketing Specialist

4 weeks ago


Walsall, Walsall, United Kingdom Poundland Full time
About the Role

We are seeking a skilled Loyalty Marketing Specialist to support the development and execution of our loyalty program. The ideal candidate will have a strong understanding of brand marketing and omnichannel marketing strategies, with experience in campaign management and stakeholder engagement.

The successful candidate will work closely with the Senior Marketing Manager and Head of Digital Loyalty to drive the loyalty program in line with our overall business strategy and brand values. Key responsibilities will include strategy development, product launch leadership, brand building, content strategy, onboarding and engagement, campaign management, performance analysis, and cross-functional collaboration.

The ideal candidate will have a degree in marketing or a related field, with 2-3 years of marketing or brand management experience. Strong expertise in brand marketing, omnichannel marketing, and campaign management is essential, along with excellent communication skills and the ability to manage and influence both internal and external stakeholders.

We offer a comprehensive benefits package, including a generous holiday allowance, pension scheme, and life assurance cover. Our company culture is built on three core behaviours: Love Our Customers, Care for Our Colleagues, and Protect Our Pounds/Euros. We are committed to providing a fun, friendly, and inclusive work environment where every colleague can thrive.

Key Responsibilities
  • Strategy Development: Support the development of the loyalty brand and marketing strategy to align with the wider business objectives.
  • Product Launch Leadership: Lead and manage product and function launches related to the loyalty program, creating marketing proposal materials and providing updates to the Senior Leadership Team.
  • Brand Building: Support the creation of an effective agency framework for Loyalty and manage relationships with all relevant suppliers to ensure the best outcomes.
  • Content Strategy: Lead and execute a category-leading content strategy for Loyalty, including in-app content, in-store POS, PR & Social content, brand activations, and marketing collateral.
  • Onboarding and Engagement: Develop an effective onboarding and engagement strategy for loyalty members, utilising our internal CRM system and Adobe personalization tools.
  • Campaign Management: Own and manage core marketing campaigns from ideation to execution, ensuring campaigns are engaging and effective.
  • Performance Analysis: Monitor, analyse, and report on the effectiveness of marketing campaigns, providing feedback to the wider team and business.
  • Cross-Functional Collaboration: Work closely with key stakeholders across the business, including Retail, to ensure excellent engagement and execution of loyalty campaigns.
Requirements
  • Qualifications: A-level or equivalent; a degree in marketing or a related field is highly desirable but not essential. Relevant marketing qualifications are a plus.
  • Experience: 2-3 years of marketing or brand management experience, ideally in new product development or loyalty/rewards. Experience in the retail industry and large-scale product launches is desirable.
  • Skills: Strong expertise in brand marketing, omnichannel marketing, and campaign management. Excellent communication skills, with the ability to manage and influence both internal and external stakeholders.


  • Walsall, Walsall, United Kingdom Poundland Full time

    About the RoleWe are seeking a talented Loyalty Marketing Specialist to support the development and execution of our loyalty program. As a key member of our marketing team, you will play a crucial role in creating engaging campaigns that drive customer loyalty and retention.Key Responsibilities:Develop and execute marketing strategies to promote our loyalty...


  • Walsall, Walsall, United Kingdom Poundland Full time

    About the RolePoundland is seeking a skilled Loyalty Marketing Specialist to drive the success of our loyalty program. As a key member of our marketing team, you will be responsible for developing and executing a comprehensive loyalty strategy that engages our customers and stakeholders across the UK and ROI.Key Responsibilities:Support the development of...


  • Walsall, Walsall, United Kingdom Poundland Full time

    About the RoleWe are seeking a highly skilled Loyalty Marketing Specialist to join our team at Poundland. As a key member of our marketing department, you will be responsible for developing and executing the loyalty brand and marketing strategy to align with our wider business objectives.Key responsibilities include strategy development, product launch...


  • Walsall, Walsall, United Kingdom Poundland Full time

    About the RoleWe are seeking a skilled Loyalty Marketing Specialist to support the development and execution of our loyalty program. As a key member of our marketing team, you will be responsible for creating engaging campaigns that drive customer loyalty and retention.Key Responsibilities:Develop and execute loyalty marketing strategies to align with our...


  • Walsall, Walsall, United Kingdom Poundland & Dealz Full time

    Poundland & Dealz Career OpportunityAre you a marketing professional passionate about driving customer loyalty and creating impactful campaigns in a dynamic retail environment? We are seeking a creative and motivated Marketing and Loyalty Strategist to join our team and help us deliver incredible value to our customers, care for our colleagues, and protect...


  • Walsall, Walsall, United Kingdom Poundland & Dealz Full time

    About the RoleWe are seeking a creative and motivated Loyalty Marketing Executive to join our team at Poundland & Dealz. As a key member of our marketing team, you will play a vital role in developing and executing our loyalty program strategy, ensuring it aligns with our overall business objectives and brand values.Key ResponsibilitiesStrategy Development:...


  • Walsall, Walsall, United Kingdom Tesco Full time

    About the RoleWe're seeking a skilled Digital Marketing Specialist to join our team at Tesco. As a key member of our marketing department, you will be responsible for developing and executing our digital marketing strategy, ensuring that our brand is consistently represented across all digital channels.Key ResponsibilitiesDevelop and implement digital...


  • Walsall, Walsall, United Kingdom Poundland Full time

    As a Marketing Campaign Strategist at Poundland, you will have the opportunity to develop and execute compelling marketing campaigns that engage our customers and drive business growth.We are looking for a creative and motivated individual to join our team and help us build a loyalty program that delivers exceptional value to our customers. If you have a...


  • Walsall, Walsall, United Kingdom Able Personnel Full time

    Business Development RoleThis is an exciting opportunity to join Able Personnel as a Business Development Specialist. As a key member of our team, you will be responsible for generating leads, developing business relationships, and driving sales growth.Key Responsibilities:Identify and pursue new business opportunities through cold calls, social media, and...


  • Walsall, Walsall, United Kingdom AMR - Specialist Property Recruiters Full time

    AMR - Specialist Property Recruiters is seeking a highly skilled Valuer to join their esteemed Estate Agency division. As a leading specialist property recruiter, the company prides itself on delivering exceptional customer service and maintaining a strong market presence.The ideal candidate will possess extensive valuation experience, ideally at the mid to...


  • Walsall, Walsall, United Kingdom Nora Education Centre Full time

    Job Summary: We are seeking a highly motivated and organized Part-time Marketing Officer to join our team at Nora Education Centre. The successful candidate will be responsible for promoting our courses on various social media platforms, ensuring maximum visibility and engagement, leading to consistent lead generation.Key Responsibilities:* Promote our...

  • KS1 Teacher

    4 weeks ago


    Walsall, Walsall, United Kingdom Hays Specialist Recruitment Limited Full time

    Hays Education is a leading provider of staffing solutions to local primary schools, offering a wide range of opportunities for experienced teachers and NQTs. Our network of partnership schools trusts our market expertise, and many use us as their exclusive recruitment partner, resulting in a consistent flow of jobs available all year round.Your New RoleUpon...

  • Sales Director

    4 weeks ago


    Walsall, Walsall, United Kingdom Simpson Recruitment Services Full time

    Sales Director OpportunitySimpson Recruitment Services is working with a leading manufacturer of ready meals to find an experienced Sales Director to lead their commercial team.Key Responsibilities:Lead and manage the sales and marketing team, providing training and development to ensure high performance and accountability.Create and implement sales...

  • Commercial Director

    4 weeks ago


    Walsall, Walsall, United Kingdom Simpson Recruitment Services Full time

    Our client, a leading manufacturer of ready meals, is seeking an experienced Sales and Marketing Manager to lead their commercial team.Key Responsibilities:Lead and manage the sales and marketing team, providing training and development to ensure high performance and accountability.Create and implement sales strategies that align with organizational goals,...


  • Walsall, Walsall, United Kingdom beBee Professionals Full time £25,000 - £35,000

    We are seeking a Business Growth Specialist to join our team at beBee Professionals. As a Business Growth Specialist, you will be responsible for identifying new business opportunities and fostering relationships with key clients.Key Responsibilities:Develop and implement sales strategies to drive revenue growth.Create and present sales proposals that meet...


  • Walsall, Walsall, United Kingdom findapprenticeships.co - Jobboard Full time

    Business Development SpecialistJob Summary:We are seeking a highly motivated and results-driven Business Development Specialist to join our team at findapprenticeships.co - Jobboard. As a Business Development Specialist, you will be responsible for generating new business leads, developing relationships with potential clients, and driving sales growth.Key...


  • Walsall, Walsall, United Kingdom beBee Professionals Full time £25,000 - £35,000

    Unlock Your Sales Potential with beBee ProfessionalsWe are seeking a highly motivated and results-driven Sales Executive to join our dynamic team at beBee Professionals in Walsall. As a key member of our sales team, you will be responsible for identifying new business opportunities, developing client relationships, and driving revenue growth.Key...

  • Sales Executive

    2 months ago


    Walsall, Walsall, United Kingdom beBee Professionals Full time £30,000 - £45,000

    Account ExecutiveWe are seeking a results-driven Account Executive to join our team at beBee Professionals in Walsall, United Kingdom. The ideal candidate will have a proven track record of managing client relationships, driving revenue growth, and ensuring customer satisfaction through exceptional service.Key Responsibilities:Manage a portfolio of existing...


  • Walsall, Walsall, United Kingdom beBee Professionals Full time £25,000 - £35,000

    beBee Professionals in Walsall is seeking a skilled Sales Growth Specialist to drive revenue growth by identifying new business opportunities and fostering relationships with key clients. The ideal candidate will work closely with our sales team to deliver tailored solutions and meet sales targets.Key Responsibilities:Identify and develop new business...

  • Employment Specialist

    2 weeks ago


    Walsall, Walsall, United Kingdom Change Grow Live Full time

    About the RoleAt Change Grow Live, we provide specialist employment services to individuals seeking to overcome substance use challenges and secure meaningful employment.As an Employment Specialist, you will play a vital role in our team, working closely with service users to identify their career aspirations and develop tailored job search plans.Implement...