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Marketing Director

2 months ago

Lancashire, United Kingdom The Candidate Recruitment Agency Full time
Job Description

Company Overview

The Candidate Recruitment Agency is a leading provider of recruitment services, specializing in matching top talent with innovative businesses. We are currently seeking a highly skilled Head of Marketing to join our team and drive the growth of our brand.

Job Summary

We are looking for a seasoned marketing professional to lead our marketing efforts and develop strategies to enhance brand awareness, reputation, and market share. The ideal candidate will have a strong understanding of digital marketing, team management, and budget management.

Key Responsibilities

  • Brand Development and Growth: Develop and implement strategies to enhance brand awareness, reputation, and market share.
  • Digital Marketing Expertise: Demonstrate proficiency in SEO, PPC, analytics, and affiliate marketing to drive online visibility and engagement.
  • Team Management: Lead and mentor a marketing team, overseeing their performance and development.
  • Budget Management: Create and manage monthly and annual marketing budgets, ensuring efficient allocation of funds.
  • Agency Collaboration: Work closely with agency partners, monitoring their performance and holding them accountable for delivering results.
  • Reporting and Analysis: Provide regular reports to the Managing Director on marketing activities, performance metrics, and strategic recommendations.

Requirements

  • Marketing Expertise: Proven experience in various marketing disciplines, including brand management, digital marketing, and campaign planning.
  • Digital Marketing Proficiency: Strong understanding and practical application of SEO, PPC, analytics, and affiliate marketing.
  • Management Experience: Minimum of 3 years of experience in a management role, demonstrating leadership and team-building skills.
  • Budget Management: Proven ability to create, manage, and optimize marketing budgets.
  • Agency Collaboration: Experience working effectively with external agencies and holding them accountable for performance.
  • E-commerce Knowledge: Knowledge of e-commerce platforms and strategies would be advantageous, especially considering the company's plans for a new website.

What We Offer

  • Competitive Salary and Benefits Package
  • Flexible Working Arrangements
  • Company Pension Plan
  • Employee Discount on Energy Efficiency Products and Services
  • Career Development Opportunities