Head of Marketing and Campaigns

2 weeks ago


London, Greater London, United Kingdom Greater London Authority Full time
About the Role

We are looking for a highly skilled Head of Marketing and Campaigns to join our team at the Greater London Authority. As a key member of our External Relations senior management team, you will be responsible for developing and delivering innovative marketing strategies that engage audiences and drive campaign outcomes.

Key Responsibilities:

  • Develop and deliver best practice marketing strategies that meet the needs of our target audiences.
  • Work closely with the Head of Digital Communications, Creative, Strategic Communications, Press, Events, Sports & Partnerships, and Internal Comms teams to deliver integrated campaigns.
  • Lead a team of passionate marketing professionals to design and deliver campaigns that drive behaviour change and achieve policy objectives.
  • Represent marketing across the GLA, providing strategic advice to stakeholders.

Requirements:

  • Significant experience of leading the planning and delivery of campaigns across a complex organisation.
  • Strong track record of delivering social marketing initiatives and policy/issue-based campaigns.
  • Extensive experience of working with external partners and agencies on key campaigns.
  • Senior management experience and a strong track record of leading multi-disciplinary teams.

Benefits:

  • 30 days' annual leave.
  • Interest-free season ticket loan.
  • Interest-free bicycle loan.
  • Career-average pension scheme.


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