Senior Sales and Commercial Manager
2 weeks ago
The ideal candidate will hold full accountability and responsibility for delivering the key commercial lines of the budget. They will lead and inspire a proactive sales culture at the hotel, have a proactive approach to generating new business, and build strong, lasting relationships with existing, lapsed, and new clients to grow market share.
Main Responsibilities:
- Actively seek, secure, and contract new and repeat business across all market segments, with a particular emphasis on meetings, incentives, conferences, and exhibitions.
- Have ownership and responsibility for driving and delivering agreed strategies in line with the Commercial Plan.
- Represent the hotel at various trade shows and other industry events.
- Research potential new accounts, conduct get-to-know calls, plan appointments, and carry out weekly face-to-face sales calls.
- Identify and secure appropriate group, tour operator, and wholesale business to help drive revenue, particularly over shoulder periods.
- Support the hotel General Manager to ensure effective data capture and database management processes and systems are in place for the hotel.
- Identify and target local leisure attractions to develop mutually beneficial affiliations and partnerships.
- Maintain extensive market and product knowledge and work with the hotel on adapting products and services to match client requirements and business trends.
Requirements:
- Experience and a successful track record of sales management in a hotel or hospitality venue.
- Minimum of 3 years hotel sales management experience.
- Experience of working within a hotel sales team environment and being able to demonstrate effective coaching skills.
- Strong commercial outlook – sales and revenue driven.
- Excellent sales, customer care, account management, and negotiation skills.
- Strong presentation and influencing skills.
- Highly motivated and enthusiastic.
- Driven and determined to achieve results.
- Demonstrate strong interpersonal skills and be able to communicate and engage effectively at all levels.
- Knowledge of PMS and CRM systems preferred, although training will be given.
- Report writing skills and able to use word, Excel spreadsheets, and PowerPoint for presentations.
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