Executive Digital Marketing Role

4 days ago


Hartlepool, Hartlepool, United Kingdom Borthwick Group Full time

The Perfect Opportunity:

We are looking for a talented Digital Marketing Executive to join our Borthwick Group team. As a key member of our marketing department, you will have the chance to shape our digital marketing efforts and contribute to our ambitious goals for 2025 and beyond.

  • Develop and execute a comprehensive digital marketing and sales strategy in collaboration with our Marketing Manager and Sales Team.
  • Enhance social media presence by optimising profiles to maximise engagement and reach.
  • Design targeted content across various platforms to increase brand awareness and drive leads.
  • Create engaging email marketing campaigns.
  • Update our company website with fresh content, including blogs, to improve SEO performance.
  • Analyse web analytics and marketing campaign data to provide valuable insights and recommendations.
  • Generate leads through proactive social media activities.
  • Research new business opportunities in the digital marketing space, leveraging data and trends.
  • Contribute creative ideas for photography and videography to produce high-quality content.
  • Monitor competitor activities and provide reports with recommendations for staying ahead in the market.
  • Manage budgets for social media and PPC campaigns.
  • Prepare detailed reports on campaign performance and marketing strategies.
Essential Requirements:

A minimum of 2 years' experience in digital marketing, preferably with a strong understanding of SEO, PPC, content development, and web management.

Excellent communication and negotiation skills are essential.

Strong analytical skills with proficiency in tools such as Google Analytics are required.

Self-motivation, a goal-oriented mindset, and the ability to work independently are necessary.

Package Details:
  • Negotiable salary dependent on experience and background.
  • Working Hours: Full-time, office-based role in Hartlepool.
Salary Package:

£30,000 - £45,000 per annum, depending on experience.



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