Ecommerce Site Merchandiser Specialist
1 day ago
The Ecommerce Site Merchandiser will play a pivotal role in driving sales and enhancing customer experience across Vivienne Westwood's ecommerce platform. This includes effective site merchandising, content planning, data analysis, and reporting. The successful candidate will work closely with cross-functional teams to ensure all products are accurately presented and merchandised to deliver an exceptional customer experience, ultimately driving the overall performance and profitability of the ecommerce platform.
Key Responsibilities:
- Prepare and deliver regular reports to monitor site performance and identify key insights. Analyze performance metrics and provide in-depth analysis into specific categories as necessary.
- Actively trade the website by analyzing current and historical sales data, responding to market trends, and making strategic recommendations for site enhancements.
- Develop and manage a product assortment strategy that aligns with global ecommerce goals for both .com and other digital platforms.
- Oversee product upload activities to ensure timely launches, coordinating with cross-functional teams to gather all required information.
- Promote a seamless customer experience by ensuring products are correctly categorized and merchandised across the site.
- Manage and update product detail pages, ensuring they reflect the sales strategy, product launch calendar, and customer insights.
- Prepare and manage seasonal markdowns and price lists, ensuring accurate and timely updates across the platform.
- Produce ad-hoc reports and post-analysis to extract actionable insights from key activities.
- Conduct regular web analytics reviews, optimizing the conversion funnel through site navigation, A/B testing, sales promotions, and AI-driven features.
Requirements:
- 3+ years of experience in an ecommerce site merchandising role.
- Proven experience with CMS tools within an ecommerce platform.
- Strong analytical skills, with experience in web analytics tools and BI systems.
- Advanced proficiency in Microsoft Office Suite, particularly Excel for data analysis.
- Experience in managing product and category assortment within an ecommerce setting.
- Strong understanding of inventory management and ecommerce pricing strategies.
- Proven track record of building collaborative relationships across departments.
- Excellent communication skills, both written and verbal.
Vivienne Westwood is an equal opportunities employer.
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