Performance Marketing Strategist
1 day ago
Hireo is dedicated to transforming education through innovative solutions in the rapidly evolving field of EdTech.
Job SummaryWe are seeking a highly skilled Performance-Based Marketing Manager to spearhead marketing strategies that drive customer acquisition, engagement, and retention. This role offers a chance to be at the forefront of shaping marketing efforts for a leading platform in 11 exam preparation and mastery programs.
Key Responsibilities- Develop and implement comprehensive performance-driven marketing strategies to enhance customer acquisition and engagement.
- Conduct thorough market research to identify target audiences, competitor strategies, and emerging trends in the EdTech domain.
- Oversee multichannel campaigns encompassing digital advertising, social media, SEO/SEM, and email marketing to generate leads and conversions.
- Monitor campaign performance and optimize tactics based on analytic insights to ensure exceptional ROI.
- Collaborate with content teams to develop compelling marketing materials and maintain brand consistency across platforms.
- Regularly report on campaign metrics to stakeholders highlighting areas of success and opportunities for improvement.
- A competitive salary range of £40,000 to £100,000 based on performance.
- Performance-based incentives including bonuses tied to successful marketing campaigns.
- A dynamic and innovative work environment offering the chance to shape the future of EdTech marketing.
- A commitment to work-life balance and a supportive company culture fostering professional development.
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