Product Launch Strategist

3 days ago

London, Greater London, United Kingdom Thredd Full time
About Us

Thredd, formerly Global Processing Services, is a leading FinTech company that processes billions of transactions annually across 44 countries. We enable the emerging payments industry to deliver breakthrough innovations through our proprietary technology, people, and partners.

We are certified by Mastercard and Visa to process and manage any credit, debit or pre-paid card transaction globally.

About the Product Launch Strategist Role

The Product Launch Strategist will play a pivotal role in bridging the gap between product development and market launch. Working closely with our internal teams and Product Managers, you will ensure a product's successful entry into the market and its sustained performance post-launch.

You will be responsible for translating our product innovation into market success, driving revenue growth, and establishing a strong market presence.

Your key responsibilities will include:

  • Ensuring delivery of a robust outline of new products, features, and pricing to support sales and drive stronger alignment on product capabilities
  • Developing and executing the product commercialisation plan, aligning with business objectives
  • Defining product positioning and message to differentiate our products in the market
  • Developing comprehensive launch plans, including timelines, budgets, and resource allocation
  • Identifying and developing appropriate distribution channels to maximise and reach sales
  • Managing the budget and resources for product commercialisation activities
  • Ensuring clear and consistent communication with internal stakeholders about product launch status and issues
  • Managing relationships with external partners, vendors, and customers to facilitate smooth product introduction and adoption
  • Conducting and analysing market research to understand customer needs, market trends, and competitive landscape
  • Developing sales tools, training, and support materials to equip the sales team
  • Collecting and analysing post-launch feedback from customers and sales teams
  • Monitoring product performance and adjusting strategies as needed based on feedback
  • Implementing improvements based on performance data and feedback to enhance product performance and customer satisfaction
  • Cross-functional collaboration with teams such as product development, marketing, and sales to align strategies and ensure cohesive execution

As a Product Launch Strategist, you will have the opportunity to make a significant impact on our business. You will be working in a fast-paced environment with a talented team of professionals who are passionate about delivering innovative solutions.

We offer a highly competitive salary package, with an estimated annual salary of $120,000, reflecting your experience and skills. Our company culture values flexibility, teamwork, and continuous learning, providing a dynamic and supportive work environment.

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