E-commerce Trading Manager

1 month ago

London, Greater London, United Kingdom NAMED COLLECTIVE® Full time
About NAMED COLLECTIVE

NAMED COLLECTIVE is a revolutionary streetwear brand that's redefining the fashion industry. With a highly engaged community of 5 million members and customers, we're driving profitable 15x growth over the past 4 years. Our eCommerce store is a guiding light for those who refuse to blend in, with 35% of sales in the UK, 35% in the USA, and 30% across the rest of the world.

The Role

We're seeking a talented E-commerce Trading Manager to join our team. As a key member of our commercial team, you'll take strategic and day-to-day tactical ownership for NAMED COLLECTIVE's direct to consumer sales revenue across our markets. You'll need to have commercial acumen to trade whilst delivering against overall revenue and profit targets.

Key Responsibilities
  • Drive continuous improvement initiatives across all areas of eCommerce trading;
  • Manage all aspects of day-to-day trading of the NAMED COLLECTIVE's eCommerce stores to achieve revenue growth;
  • Responsible for net revenue targets and other KPIs including average order size, value and conversion rates, as well as generating relevant reporting daily, weekly, monthly result vs targets;
  • Create and own the trading calendar which details how we'll hit all financial targets and KPIs;
  • Own the analytical and CRO tools that will help unlock greater insight to build hypotheses and then test in order to generate incremental output against your KPIs;
  • Build and manage a Trading Team with heads who'll manage trading for international stores / or product categories in the future, as well as the technical / systems architecture;
  • Define, shape and implement a long-term e-commerce strategy and tactics to exceed revenue targets and KPIs and proactively seek opportunities to drive incremental growth, engaging key stakeholders across all areas of the Product, Brand, Marketing, Finance and Operations functions;
  • Work with Marketing function to build, execute and optimise marketing tactics to generate incremental traffic (including paid search, paid social & CRM) to the store - building market leading landing pages and journeys;
  • Own all visual merchandising of the e-commerce store from product to signposting and work with the Content and Design teams to create engaging content that drives engagement and sales;
  • Feed into the product strategy with data & insights from e-commerce sales to create products our target audience and consumers love;
  • Unlock customer and business insight (through deep segmentation) to optimise our e-commerce activities;
  • Keep up to date and provide expertise on current e-commerce industry best practice, with Trading / CRO focus;
Requirements
  • 5+ years' experience as an eCommerce Trading Manager in a direct to consumer eCommerce brand, ideally within the apparel category along with international / cloned stores experience across the UK, USA and Europe;
  • Working knowledge of demand creation and optimisation of inbound traffic channels from Organic, Earned, Paid Media & CRM;
  • Intellectual and emotional intelligence; you understand how to maximise output in conversion activity where a blend of skills and experience are required (data analysis vs creative visual merchandising and UX are quite different approaches);
  • Able to work in a high-performance environment and deliver against challenging deadlines;
  • Have a proven track record as a commercial individual, who understands brand, fans and customers;
  • You are independent and self-directed but able to work and lead a team of creative individuals;
About Us

NAMED COLLECTIVE is a community-driven brand that's passionate about creating streetwear for today and the future. We're committed to building a diverse and inclusive workplace and welcome applications from all sections of the community.

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