ABM Programme Lead

7 days ago


London, Greater London, United Kingdom CV Consulting Full time

As a Senior Marketing Strategist, you will play a critical role in developing and executing our ABM strategy across the UK.

Salary: £75-85k, competitive benefits package and a collaborative company culture.

You will be responsible for guiding early client discussions about ABM ambitions and identifying gaps.

Main Responsibilities:

  • Guide early client discussions about ABM ambitions and identify gaps.
  • Understand best-practice ABM in terms of client team structure, communication, programme design, execution, and measurement.
  • Partner with the Media team to support campaign execution.

Requirements:

  • Minimum of 10+ years' experience in B2B marketing with 5+ years in ABM, preferably agency-side.
  • Proven track record of successful ABM campaigns across various industries.
  • Understanding of marketing automation platforms and ABM software.

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