Channel Marketing Manager EMEA

3 days ago

London, Greater London, United Kingdom JFrog Full time
Channel Marketing Manager EMEA

At JFrog, we're revolutionizing DevOps to empower the world's leading companies to innovate. As a Channel Marketing Manager in EMEA, you'll play a pivotal role in driving demand and revenue through our channel partners.

This is a unique opportunity to collaborate with cross-functional teams, including sales, demand generation, product management, and partner management, to execute strategic marketing programs that deliver end-customer value and partner success.

As a key member of our team, you'll be responsible for developing and executing channel marketing strategies aligned with company goals and objectives. You'll identify and prioritize key channel partners, plan and execute marketing campaigns, and work closely with partners to understand their business goals and provide marketing support.

Key Responsibilities:

  • Develop and execute channel marketing strategies to drive demand and revenue through channel partners.
  • Identify and prioritize key channel partners based on market trends and competitive landscape.
  • Plan and execute marketing campaigns to generate awareness, demand generation, and revenue through channel partners.
  • Collaborate with the marketing team to create compelling content and collateral for channel programs.
  • Work closely with channel partners to understand their business goals and provide marketing support to enhance their capabilities.
  • Develop and deliver training programs to enable partners to effectively market JFrog solutions.
  • Establish KPIs to measure the effectiveness of channel marketing programs.
  • Analyze and report on the success of campaigns, providing insights for continuous improvement.

Requirements:

  • Bachelor's degree in Marketing, Business, or related field.
  • 5-7 years of proven experience in channel marketing, preferably in the technology industry.
  • Experience executing with B2B partners marketing principles and the channel landscape.
  • Experience driving and developing partner marketing enablement materials.
  • Excellent communication, interpersonal, and project management skills.
  • Analytical mindset with the ability to use data to drive decision-making.
  • Familiarity with DevOps space and Security is a plus.

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