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Marketing Director
2 months ago
{"Job Title": "Marketing Manager", "Company Description": "Frasers Group is a leading retail company that is rethinking the way it operates. With a focus on digital innovation and unique store experiences, we are serving our consumers with the world's best sports, premium, and luxury brands globally. Our mission is to build the world's most admired and compelling brand ecosystem, and our purpose is to elevate the lives of the many with access to the world's best brands and experiences.", "Job Description": "We are seeking a dynamic and experienced Marketing Manager to spearhead our brand elevation and implement effective go-to-market strategies. This role requires a strategic thinker who is passionate about building brand awareness and driving business growth through creative and effective marketing initiatives.
**Key Responsibilities:**
* Develop and execute comprehensive marketing strategies to elevate our brand presence in the market
* Manage and enhance our company website to ensure it serves as a leading resource for product information, e-commerce, and brand storytelling
* Leverage digital platforms to maximize reach and engagement
* Collaborate with cross-functional teams and external partners to align marketing strategies with overall business goals
* Monitor, analyze, and report on the performance of marketing campaigns and the website
**Requirements:**
* At least 5 years of marketing experience, preferably in the sports or apparel industry
* Strong understanding of brand development, digital marketing, and e-commerce
* Proficient in using marketing analytics tools and web management systems
* Excellent communication, leadership, and project management skills
* Creative, innovative, and willing to take initiative
* Passionate about water sports and the lifestyle it represents
**What We Offer:**
* A dynamic and supportive work environment
* Opportunities for career growth and development
* A competitive salary and benefits package
* The chance to work with a leading retail company that is shaping the future of retail
If you are a motivated and experienced marketing professional who is passionate about building brand awareness and driving business growth, we encourage you to apply for this exciting opportunity.", "lang_code": "en"}