CRM Account Director

5 days ago


Chester, Cheshire, United Kingdom Cranberry Panda Full time £60,000

About the Role:

  • Collaborate closely with clients to ensure a positive client experience and act as a Brand Guardian.
  • Manage account finances, forecasting accurately, negotiating fees, and handling late payments.
  • Project management - Manage projects end to end and communicate clearly on milestones, goals, and deadlines.
  • Monitor and track project progress and performance, achieving growth targets for the account and ensuring all parties meet key SLAs.
  • Oversee the email campaign process from brief to broadcast, utilizing Salesforce Marketing Cloud effectively.
  • Manage design and proofing requirements for Direct Mail.
  • Monitor budgets and keep stakeholders informed of any financial changes.
  • Identify new business opportunities and negotiate win-win solutions for the team and client.

About You:

  • Expert in CRM, Email, and Loyalty.
  • Proven track record of leading high-performing CRM/agency teams.
  • Agency background.
  • Excellent client relationship skills and ability to be influential.
  • Exceptional project management skills - end to end processes.
  • A proven track record of commercial growth across new and existing business.
  • Financial and commercial acumen.

Key Responsibilities:

  • Develop and implement CRM strategies to drive business growth.
  • Lead high-performing CRM teams to achieve business objectives.
  • Manage client relationships and ensure a positive client experience.
  • Monitor and report on project progress and performance.
  • Identify and capitalize on new business opportunities.


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