Senior Brand Manager

2 days ago


Maidenhead, Windsor and Maidenhead, United Kingdom Remy Cointreau Full time
Job Overview

We are seeking an experienced Senior Brand Manager to lead the Tassimo brand in the UK market, driving growth and innovation through strategic communications and media strategies.

Responsibilities
  • Develop and execute local brand communications, media strategy, and activation plans to drive best-in-class performance in-store and online.
  • Lead portfolio management on Tassimo and other key strategic brand initiatives, including pricing, promotions, and insights.
  • Oversee performance tracking, turning data into actionable insights to fuel Tassimo growth.
  • Build strong relationships with internal and external stakeholders, including global brand teams and partners.

The ideal candidate will have a strong track record in FMCG marketing, with experience in brand-building, above-the-line and below-the-line campaigns, and innovation delivery. Commercial, category, and consumer insight expertise is also beneficial.

Requirements
  • 5+ years of marketing expertise in all dimensions, strategic and operational.
  • Ability to handle complex data and insights to drive brand strategy and track performance.
  • Exposure to the UK retail grocery market and understanding of key drivers.
  • Proven track record of initiating and driving change successfully in previous functions.
What We Offer

A competitive salary range of £65,000 - £80,000 per annum, plus a bonus scheme and benefits package, including a pension contribution match and unlimited coffee.



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