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Paid Search Marketing Specialist
2 months ago
We are seeking an experienced Paid Search professional to join our rapidly growing E-Commerce Team at Kurt Geiger. As a key member of our Digital Marketing function, you will be accountable for the delivery and analysis of Paid Search campaigns for our DTC Sites.
Key Responsibilities- Search & Performance Max campaign management across Domestic & International accounts.
- Launching & optimising effective paid search campaigns to drive customer acquisition.
- Responsible for campaign structure, ad builds, keyword selection & audience management.
- Own relationship with Google account managers.
- Using Google Analytics and platform data to report on performance of Paid Search campaigns.
- Understanding incrementality of investment & implementing tests to accurately assign weight to channel.
- Collaborating with the wider Digital Marketing team to activate campaigns against marketing calendar & net sales plan.
- Previous experience managing PPC accounts, preferably within Fashion Retail.
- Data centric with a strength and preference towards data analysis.
- Experience in a Digital/E-Commerce Marketing role within Brand or Agency.
- Experience using Google Ads, Microsoft Ads, Search Ads 360 & Google Analytics.
- Experience in product feed management.
- Managing and adhering the strict budgets and deadlines.
We're an energic fast-paced brand that embraces progress and strives for innovation. Hard work is rewarded with new opportunities at every level and kindness is celebrated in everything we do. Our hybrid working model offers employees the flexibility to be productive and our summer working hours accommodate a healthy work life balance. Wellbeing is important to our working culture, which is why we nurture a friendly environment for talent to thrive in, alongside a vibrant social community.
Benefits- Competitive basic salary.
- Pension and life assurance.
- Gym Discounts.
- Retailtrust support.
- Enviable discounts.
- Harrods Discount.
- Monthly half day Friday's.
- Summer Hours.
- Sample Sales.
- And so much more.
