Marketing Campaign Strategist

2 days ago


Welwyn Garden City, Hertfordshire, United Kingdom WUKA Full time
About the Role

As a Marketing Campaign Strategist at WUKA, you will be responsible for developing and executing high-impact campaigns across digital channels. This includes social media, influencer partnerships, email marketing, and events. Your goal will be to drive creativity and strategy across our brand while making sure that our message is seen, heard, and loved by our audience.

We are looking for an experienced professional with 5+ years in campaign management, particularly in D2C or consumer brands. You should have a strong understanding of digital trends and be well-versed in SEO, influencer marketing, and more.

The ideal candidate will be a creative and analytical thinker who can balance right-brain imagination with left-brain data analysis. You should be passionate about women's health and committed to empowering individuals through eco-friendly choices.

About Us

WUKA is an award-winning start-up founded by a passionate environmentalist. We create reusable and leak-free period wear for teens and adults, aiming to revolutionize period care. Our products are available online and in various retailers worldwide.

We value diversity and inclusion, and we welcome applications from candidates of all backgrounds. As a female-led company, we strive to create a work environment where everyone has equal access to opportunities and can thrive.

What You'll Be Doing
  • Campaign Development: Develop and run high-impact campaigns across digital channels, ensuring alignment with our brand messaging.
  • Collaboration: Work closely with our content team to brainstorm and produce engaging assets that communicate our mission.
  • Audience Insights: Live and breathe market research to uncover new ways to connect with our audience and stay ahead of emerging trends.
  • Data Analysis: Track and analyze campaign performance using KPIs, Google Analytics, and user interviews/surveys.
  • Budget Management: Handle campaign budgets effectively to maximize impact and ensure alignment with business goals.
Requirements
  • Experience: 5+ years in campaign management, preferably in D2C or consumer brands.
  • Digital Savviness: Strong understanding of digital trends, including SEO, influencer marketing, and social media.
  • Creativity & Analytical Skills: Ability to balance creative thinking with data analysis to drive campaign success.
Perks

We offer competitive pay, great benefits, and a supportive environment where you can grow your career and make a real impact on women's health.

About WUKA

WUKA is committed to creating a positive impact on women's health, breaking down period stigma, and empowering individuals through sustainable and eco-friendly choices.



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