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Digital Marketing Coordinator

2 months ago

Welwyn Garden City, Hertfordshire, United Kingdom PayPoint Group Full time
Corporate Marketing Executive

Vacancy No: VN280

Employment Type: Full-Time

Business Name: PayPoint Group

Location:

The Corporate Marketing Executive will play a key role in executing marketing activities for PayPoint Group and Love2shop Business to corporate clients, driving leads, billings, and revenue for the business.

The ideal candidate will have experience in a B2B marketing role developing and executing marketing campaigns across various channels and the ability to manage multiple projects simultaneously.

Responsibilities:

  • Support the creation and execution of the company's marketing and PR plan for corporate clients, positioning PayPoint Group brands as strategic partners for providing omnichannel payments solutions and reward and engagement platforms.
  • Work closely with the business teams for the Payments & Banking division and Love2shop Business division, developing and executing marketing plans that support the strategic and operational plans for each division, driving sales and adoption via multiple channels.
  • Manage marketing campaigns, including planning, execution, and evaluation, working with the wider Marketing team to deliver them.
  • Support the development and management of the PayPoint and Love2shop Business websites, working closely with the Head of Digital and team.
  • Support the creation and production of pitch, tender, and bid documents and presentations that are clear, concise, persuasive, and tailored to the specific client or opportunity.
  • Attend industry events and support the promotion of PayPoint Group services to potential clients and partners.
  • Track and analyse marketing data to measure the effectiveness of our marketing campaigns.
  • Ensure brand ownership, ensuring brands are expressed in a consistent way internally across all touchpoints.
  • Support the execution of PR strategy with day-to-day ownership of overall PR and communications for the corporate audience.
  • Understand and adhere to Data Protection legislation and guidelines, ensuring all marketing communications adhere to relevant legal requirements.

Candidate Profile:

Essentials:

  • 3+ years of experience in marketing.
  • Positive, self-starter attitude and desire to learn.
  • Experience in developing and executing marketing campaigns across various channels, including digital, social, and print.
  • Excellent written and verbal communication skills.
  • Ability to work independently and as part of a team.
  • Ability to deal with ambiguity.
  • Ability to manage multiple projects simultaneously.
  • Ability to work under pressure and meet deadlines.

Desirable:

  • Previous experience within the payments and banking industry.
  • Previous experience of working with Umbraco, Salesforce Account Engage, and MailChimp.
  • Degree, recognised marketing qualification or relevant industry experience.