Strategic B2B Marketing Professional
2 weeks ago
At Unbiased, we're revolutionising decision-making. As the Head of B2B Marketing, you'll drive revenue and increase brand awareness in the UK and US markets.
Key Responsibilities- Revenue Generation
- Collaborate with Sales and Account Management to deliver revenue targets
- Measure the impact of marketing efforts on revenue
- Establish key performance indicators to measure marketing success
- Marketing Strategy
- Develop comprehensive marketing strategies to drive pipeline creation and brand awareness
- Align B2B marketing initiatives with company objectives
- Campaign Execution
- Oversee paid media campaigns, CRM initiatives, and in-person events
- Ensure campaigns are effective, on-brand, and aligned with ICPs and personas
- Team Leadership
- Lead a team of direct reports, providing guidance, coaching, and professional development opportunities
- Foster a collaborative and high-performance culture within the team
What We Offer
- Brilliant pension contributions
- Investment in your development and wellbeing
- Flexible working and social events
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