Strategic Marketing Professional

3 weeks ago

London, Greater London, United Kingdom Four Squared Full time

At Four Squared, we are seeking a highly skilled Strategic Marketing Professional to join our team. As a key member of our marketing department, you will be responsible for developing and executing marketing programmes aligned with our firm's strategic goals.

This full-time role reports to the National Senior Marketing Manager and involves:

  • Developing strategic marketing plans to enhance brand recognition and build relationships within key markets.
  • Leading comprehensive marketing campaigns from inception to execution.
  • Advising stakeholders on marketing initiatives, conducting market analysis, and updating content.
  • Cultivating and producing engaging content for various channels, including email, social media, and brochures.
  • Managing a marketing executive, providing leadership and mentorship.
  • Measuring and reporting on marketing performance to drive continuous improvement.
  • Ensuring all marketing materials adhere to brand guidelines.

Required Skills and Experience:

  • Proven experience in multi-channel marketing campaigns, including digital.
  • Strong organisational and project management skills with the ability to meet deadlines.
  • Excellent writing and editing skills, capable of converting technical content into compelling copy.
  • Proficient in CRM systems and HTML email platforms.

Qualifications:

  • A degree in marketing or CIM qualification preferred; relevant experience is also considered.
  • Experience in professional services, particularly in accountancy, is desirable.

This is an excellent opportunity for a dynamic individual looking to advance their career in B2B marketing.

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