Head of Orthodontics UK

2 weeks ago

Beckenham, Greater London, United Kingdom Straumann Group Full time

About Straumann
The Straumann Group is a global leader in the field of dental healthcare, committed to providing high-quality solutions that enhance the lives of patients worldwide. Our company unites global reach, experience, and innovation with a passion for uncompromising quality, making enhanced dental healthcare accessible to customers and patients around the globe.

Job Summary
The Head of Orthodontics UK is a critical role within the Straumann Group, responsible for driving the growth of our Orthodontic Business across the UK. The ideal candidate will have a strong background in sales, marketing, and clinical education, with a proven track record of achieving sales and profit targets. This role requires a strategic business development mindset, excellent leadership skills, and the ability to work collaboratively in a matrix environment.

Key Responsibilities
- Develop and execute a comprehensive business plan to drive Net Sales and Contribution Margin growth.
- Implement our Go-to-Market (GTM) process, leveraging the Selling Machine Model framework to drive new customer acquisition and growth.
- Develop and drive an integrated sales, marketing, and education plan to deliver superior customer experience throughout the customer journey.
- Implement local marketing and clinical education tactics to enable our GTM and launch new products or services.
- Control pricing and implement an annual pricing review based on value pricing.
- Attend major professional meetings to interface with customers, Key Opinion Leaders, and stay up-to-date on scientific and product trends.
- Collaborate with the EMEA clinical marketing team to develop and roll out local courses, events, and services, nurturing local KOLs and key partners relationships.
- Contribute to the budget process, developing a P&L budget and managing the budget by country with clear ownership and responsibilities at the territory level.
- Identify and analyze major market trends, political changes, and shifts within areas relating to market, education, and consumer habits.
- Develop routine KPI reports and analysis to support sales and marketing actions.

Requirements
The ideal candidate will have:
- Experience in the aligner business is a must.
- Significant experience in achieving sales/profit targets as a Sales Manager.
- Highly analytical, especially in financial analysis and synthetic priority management. Fully understands the P&L function.
- Good written and spoken English to interact with the global teams.

About Straumann Group
The Straumann Group is proud to be an equal opportunities organization, truly valuing diversity in all its forms. We recognize that to deliver value to our patients, we must reflect our patient diversity in our internal workforce. Together, we are creating smiles and restoring confidence.

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